Get More Results By Simplifying Meta Ads

I want you to imagine for a moment that you are a soldier in the military. You and the other soldiers were told that there was a bomb located in the middle of a big office building, and you guys were put in charge of defusing that bomb. You come across it and there are 100 different strands of wire sticking out of it in every direction. Now you have to decide not only which wire you are going to cut, but you have to choose the right wire 50 times in a row. Cut the wrong one and… BOOM! Choose the right one though, and now you are the hero. 

 That is extremely nerve wracking

Now I want you to imagine the same scenario, expect this time you didn't have to guess which wire to cut. You knew exactly which one would shut the bomb off.

That's easy, that can be done 1000 times in a row no problem.

My goal here is to get you to know exactly which wires to cut.

The Main Problem With Meta Ads is They Look Extremely Complicated

Just in the first screen alone there are 11 different campaign objectives, now consolidated into 6 options. Even after this choice you still have to go through tons of other choices. Some of which change very little, while some of them make a drastic difference. Like that Bomb Scenario, you are faced with choices that can either make or break the situation. Now unlike the bomb, if you choose the wrong option while doing your Meta Ads, you wont blow up, which is quite nice. 

Meta brings in over 100 Billion dollars a year in revenue. I think it safe to say, they know what they are doing. They know how to bring money in. This is why you see “boost’ post.This is just another way they can get you to spend money.

So many business owners see that, and say hey i want to boost my post, and not even realize they are just throwing their money away.

Well yes, if you boost your post you will get more people to see it. However there are so many better options you can use that give you more results.

The thing about boosting your post is, you can't target the specific audience based on whatever action it is you want them to take. You can't add custom headlines, descriptions of the post, you can't add square photos. You can't even run the ad on both Facebook or Instagram. You are very limited to the things you can do. 

Using a boosted post is like trying to bang in a nail with a spoon. It will NEVER give you the results you want.

Use A Hammer Instead Of A Spoon

Using meta ads the right way will give you more options, more targeting, and way better results.

So unless you enjoy throwing your money away, never boost your post again. If you do enjoy throwing money away then, in that case be my guest.

Is It Even Possible To Get More Clients Without Spending My Whole Life Savings?

One of my favorite things about Meta Ads, is that it's totally up to you how much money you want to spend per day, week, or month. It also allows you to check the results of the ads so you know if your ads are doing what you want them to do.

Now to be fair, it still requires a little bit of an investment. You are not going to get the results you want by spending 1$ a day. It just won't happen. I go by a certain standard, and that is for every 1$ you put into an ad it gets you 2$ in return.

 How we get to that point is, we test, tweak and change certain things until you achieve that goal.

I have a more in depth guide on how you can do this called “4 Simple Steps to Quickly Attract More Clients For Your Business With Meta Ads” 

If you want to check that out click here