This One Trick Will Take Your Marketing To The Next Level
What if I told you that you might be overlooking one of the most powerful tools in your marketing?
Imagine bringing in leads by the dozen, like pulling up a crab trap packed to the top. But I'm not just talking about getting any leads, I'm talking about getting real customers, people who put food on your table.
If that sounds like something you want, keep reading. I'm about to show exactly how to make it happen!
No Destination No Leads
When people click ads, it often means they're looking for a specific solution. But if they just get dropped onto your homepage, or some random page on your website, they're going to lose interest!
Believe me… no one wants to read your “about” page where it says
“Here at xyz company, we ensure that… cliche, cliche, cliche,”
There is no real problem solving there! People want solutions, that's all they care about.
The Missed Golden Opportunity
See it's not just about you getting leads, it's about feedback. Feedback is how you grow!
Each missed lead represents more than just a potential customer, it was a lost opportunity to collect insight.
It's about collecting names and emails. It's a way to understand your audience better, and what resonates with them, what they're interested in, and how they engage with your offers.
You're missing out on key information that will not only make your marketing better, but most importantly, grow your business!
The Top Secret Tool
The lead capturing secret is drumroll please… the landing page!
What is a landing page? It’s a web page that is designed to gather visitors' information, via them filling out a form. Whether it's signing up for a newsletter, downloading a guide, or booking a phone call.
Let me give you one of my personal examples:
I would run an ad that says,
“Get More Clients Using Meta Ads”
“Click the download button below to get a free guide that teaches you exactly that!”
The person will click the download button, which will take them to my free guide landing page where they will fill out their email address. After they fill it out, I send them an email with a free guide “4 Simple Steps To Getting More Clients Using Meta Ads”
Why Landing Pages Changes Your Marketing Game Forever
They offer a clear path for visitors to take action.
They are designed to make it easier to capture leads, gather information, and give you feedback on your offers to see what works and what doesn't.
By turning visitors into loyal customers and gathering helpful information, landing pages allow you to improve your future marketing campaigns.
At the end of the day this means More growth, more clients, guaranteed!
Talk Soon,
Dante